NEW YORK – November 19, 2008 - In the fourth season premiere of Bravo’s “The Real Housewives of Orange County,” Tamra Barney, Vicki Gunvalson, Jeana Keough and Lauri Peterson’s lives are moving faster than ever. But things are about to get chilly in sunny Orange County when this seasons newest housewife, Gretchen Rossi, moves in on the girls turf. The fourth season of the hit docu-series “The Real Housewives of Orange County” premieres Tuesday, November 25 at 10 p.m. ET/PT.

Gretchen’s knockout good looks bring out Vicki’s cattiness, who says: “We now have a lot of competition … I think if she tries too hard it will be bad.” Gretchen’s fiancé, Jeff, takes her diamond shopping and Gretchen enjoys his attention and affection. Meanwhile, Vicki contemplates selling her Havasu house to buy a new yacht, which incites a household conflict of money versus family. Lauri continues her fairytale romance with her new husband, George, and Tamra takes her mom to her favorite plastic surgeon for a little treatment. Also, Jeana begins her new life as a single and sexy woman and decides that it’s time for an update - so she redecorates.

Bravo is a program service of NBC Universal Cable Entertainment, a division of NBC Universal one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Bravo has been an NBC cable network since December 2002 and was the first television service dedicated to film and the performing arts when it launched in December 1980. For more information visit www.bravotv.com.

“SVU” Already Sold in 24 of the Top 25 Markets

UNIVERSAL CITY, Calif. — June 4, 2008 — NBC Universal Domestic Television Distribution has sold Dick Wolf’s hit procedural drama “Law & Order: Special Victims Unit” in more than 70% of the U.S. for its weekday broadcast syndication debut starting in fall 2009, it was announced today by Barry Wallach, President, NBC Universal Domestic Television Distribution.

The hit NBC primetime series, which is a Wolf Films production in association with Universal Media Studios and is Emmy-winner Dick Wolf’s highest-rated series of the “Law and Order” brand, has now been sold in 24 of the top 25 markets.

“SVU” has already been sold to the Fox owned and operated stations in New York, Los Angeles Chicago, Dallas, Washington D.C., Houston, Phoenix, Minneapolis, Orlando and Baltimore. The series has also been sold to stations from CBS, Sinclair, Sunbeam, Belo, Hearst, Granite, Capitol, Local TV, Media General, McKinnon and more. New markets include WPSG-TV Philadelphia, KUSI-TV San Diego and WSLS-TV Roanoke.

“‘Law & Order: SVU’ continues to dominate the primetime ratings for NBC and it’s off to a phenomenal start in weekend syndication, already climbing into the top 10 shows in all of syndication in just its first season,” says Wallach. “And we’ve already assembled a very strong local broadcast lineup for its weekday, Monday-through-Friday debut in 2009.”

“Law & Order: SVU” just wrapped up its ninth season on NBC, where it ranked as the #1 crime drama on network television among women and adults 18-34, according to Nielsen Media Research. “SVU,” which debuted in weekend syndication last fall, has improved local time periods by more than 40% in both Households and Adults 25-54 (vs. Feb. 2007) and by more than 50% in Women 25-54.

“Law & Order: Special Victims Unit” is a Wolf Films production in association with Universal Media Studios. Wolf, is creator and executive producer, Neal Baer (NBC’s “ER,” “China Beach”), Ted Kotcheff (”Fun with Dick and Jane,” “First Blood”) and Peter Jankowski are executive producers.

About NBC Universal Domestic Television Distribution
NBC Universal is a leader in providing entertainment programming to the domestic and international marketplaces. The NBC Universal Domestic Television Distribution division is responsible for the distribution of NBC Universal product to all forms of television within the U.S. and Canada. This includes distribution of current and library film and television product, including formats and non-scripted programming, in the pay, free, and basic markets, as well as the domestic syndication of first-run syndicated TV programs and theatrical and TV movie packages.

Current and upcoming first-run strip syndicated programming at NBC Universal Domestic Television Distribution includes the upcoming syndicated version of Deal Or No Deal, Access Hollywood, The Jerry Springer Show, The Martha Stewart Show, Maury and The Steve Wilkos Show. Current first-run weekly syndicated programming includes Lyons & Bailes Reel Talk, The Chris Matthews Show, The Wall Street Journal Report with Maria Bartiromo and the off-network distribution of The Office, House, Monk, Law & Order, Law & Order: Special Victims Unit, Law & Order: Criminal Intent and much more.

Nov 12, 2008 - “Lipstick Jungle,” “Saturday Night Live ” and “Nightly News With Brian Williams” have committed to go “Green.” The announcement was made today by Lauren Zalaznick, President, “Green is Universal,” NBC Universal’s company-wide environmental initiative.

This news follows the announcement last summer from Focus Features, NBC Universal’s specialized film division, that its untitled upcoming comedy directed by Sam Mendes was made as a “Green” production. That movie used alternative fuels, substantially reduced its carbon emissions and redirected 49% of waste from landfills into recycling and composting.

The company will work with consultant Greenhouse Gas Services to measure and buy carbon offsets for these three TV productions, as well as three Universal Pictures’ current/future films: Cirque du Freak, State of Play, and Funny People.

“When it comes to Green, we have a commitment to walk the walk and talk the talk all year round, not just one or two weeks a year,” said Zalaznick. “‘Green is Universal’ is just as much about greening our own operations, as it is to educate consumers through green programming. I am thrilled that a number of NBCU’s high profile shows and films have joined our initiative and our goal is to share best practices across the company. ”

“Green is Universal” is part of GE’s ecomagination business strategy to build innovative technologies and solutions that help customers address environmental and financial needs and help GE grow. Since ecomagination’s inception in 2005, GE has saved more than $100 million in energy costs; developed more than 70 ecomagination-certified products; and will earn $17 billion in revenues in 2008 alone.

Carbon-Reducing Strategies

Working with support of industry consultant Green Media Solutions, and using the carbon-reducing strategies piloted by the Mendes film, the NBCU shows will focus on five core areas: energy, transportation, set construction, kitchen and craft services, and waste.

Lipstick Jungle is the first among the NBCU television shows to implement more environmental practices, and will serve as a pilot project for the other shows. Phase One of this project included implementing a recycling program that has led to recycling 600lbs of paper, plastic and glass cans per week; catering meals with local, organic produce and baked goods; using bio-based utensils and plates when permanent plates and utensils are not an option; avoiding bottled water in the studio by installing 5 gallons water dispensers as well as providing the cast and crew with re-reusable water bottles, using hybrid rented vehicles for transportation when possible, using low volatile organic compounds (VOC) paints for set design when possible and donating extra paint to schools, as well as donating75% of wood from set to a non-profit organization. The show is also considering alternative fuel, a 20% biodiesel blend made from soy, for on-location trucks.

Environmental elements have also been woven into the Lipstick set. Character Victory Ford’s newly renovated clothing store and workspace is decorated with many “reclaimed and recycled” materials and environmental resources. Ford’s office is decorated with a reclaimed chandelier and couch, as well recycled paper sculptural light fixtures and bamboo display cases for the fashions and accessories.

“Saturday Night Live” has begun to implement environmentally- friendly practices as well, recycling extensively, replacing incandescent with LED lights on set, reducing use of water bottles and reusing or recycling over one thousand “cue cards” per week. The Nightly News production team has adopted similar measures, and is even working toward eliminating paper scripts - a tool heavily relied upon and overused by news productions. Nightly also uses a “Green Streaming Machine,” a satellite truck that integrates hybrid and tapeless technologies into a traditional remote video vehicle.

Unprecedented Number of NBCU Talent Unite Behind Single Cause In Green TMYK PSAs

New York, NY- November 11, 2008- “Green Is Universal” today announced the launch of a new consumer campaign, “Green Your Routine,” which will roll out across the entire company during “Green Week,” a massive, multi-platform programming and community affairs effort beginning Nov 16th – 23rd. Throughout the week, 42 NBCU brands will feature 150 plus hours of environmentally themed programming across the company’s television and digital platforms.

“‘Green Your Routine’ is about educating consumers that it’s easy, practical and economical to be green,” said Beth Colleton, Vice President of Green Is Universal. “Asking consumers to help ’save the planet,’ or ‘clean up the oceans,’ sounds daunting to the individual. If everyone pledges to green even one simple aspect of their daily routines, such as walking to work, shopping with a reusable bag, or taking a shorter shower, together we can make a difference in our own lives and impact the environment.”

Throughout Green Week, the new campaign will be visible across many of the NBCU properties both on-air and online, and will feature NBCU talent talking about how they green their own routines, as well as contests encouraging consumers to participate.

In addition, an outpouring of NBCU talent participated in “Green Your Routine” The More You Know (TMYK) PSAs – this marks the most NBCU talent to ever unite behind a single cause. Those who participated include: Christopher Meloni and Mariska Hargitay (Law & Order: SVU); Howie Mandel (Deal or No Deal); John Krasinski (The Office); Jaime Pressly (My Name is Earl); Linda Cardellini and Scott Grimes (ER); Brooke Shields, Lindsay Price and Kim Raver (Lipstick Jungle); Jane Krakowski and Jack McBrayer (30 Rock); Masi Oka and Zachary Quinto (Heroes); Amanda Tapping (SCI FI, Sanctuary); Zachary Levi and Josh Gomez (Chuck); Tori Spelling and Dean McDermott (Oxygen, Home Sweet Hollywood); Tiki Barber (NBC Sports); Coolio (Oxygen, Coolio’s Rules); Jeremy Sisto (Law & Order); Patricia Arquette (Medium); Padma Lakshmi and Tom Colicchio (Bravo, Top Chef); Alison Sweeney (Days of our Lives); Debra Messing (USA, Starter Wife); Ann Curry, Meredith Vierra and Al Roker (TODAY).

Behind-the-scenes footage from these PSAs will also run on NBC.com, on the Taxi Entertainment Network, NBC at the Pump and The University Network.

To help consumers “Green Their Routines,” Green Is Universal is launching a line of eco-friendly products associated with popular NBCU television shows. Items include reusable shopping bags featured on “The Today Show”, and “Heroes” t-shirts made from recycled materials. The merchandise will be available online through the NBC Universal store at www.nbcuniversalstore.com, and through the newly launched Green Is Universal store, beginning November 13th, at GreenisUniversal.com/shop. Five percent of all sales generated from green merchandise at the end of the year will be donated to the NRDC. All online purchases will also be shipped in eco-friendly packaging. The store is powered by NBCU’s e-commerce partner, Delivery Agent.

“Green Week” kicks off during “Sunday Night Football,” once again turning the logos of NBC Universal green across all properties. Highlights include:

NBC Sports: Green week officially launches on NBC’s “Football Night in America during the Dallas Cowboys vs. Washington Redskins game. Commentators, including Bob Costas, Chris Collinsworth, Dan Patrick, Jerome Bettis, and Tiki Barber, will discuss how they each personally green their own routines.

On November 22, NBC will air a carbon neutral Notre Dame and Syracuse game, but the competition won’t just be on the field. For the entire month of November, both campuses will participate in the NBC Universal Green Your Routine challenge, hosted on Carbonrally.com. Students, alumni, faculty, and fans will have the opportunity to take eco-challenges and help reduce carbon emissions and save energy. NBC Universal will donate $10,000 to the winning school, which will be designated to their campus sustainability efforts.
In addition, NBC Sports will host an online video contest, in which students from Notre Dame and Syracuse will produce short commercials promoting sustainable practices. The best submissions will be displayed on the NBC Sports website, www.NBCSports.com

NBC News: The TODAY show is airing Part II of its critically acclaimed “Ends of the Earth” series, where the show’s anchors will report from distant, exotic locations on the effect global warming has had on our water supply. The TODAY anchors will also share their personal green routines, and encourage viewers to log their daily green routine online. Additionally, “Nightly News” Environmental Correspondent Anne Thompson will examine the energy challenges for the new administration, such as the national electricity grid, clean coal technology and nuclear waste.

Local Media Division: NBC Universal’s ten owned-and-operated stations will produce eco-themed segments both on-air and online, as well as “Green Your Routine” tips during local weather updates. Also, LX.TV Open House is going green with a special half hour episode highlighting some of the best eco-friendly homes on the market across the country. The show will air on the NBC television stations at various times during “Green Week.”

CNBC : “The Suze Orman Show” takes a look at whether you can afford to go green and features a special “Can I Afford It?” segment focused on all things green, including solar panels, a smart car, etc. Daily green segments will also be featured on “On the Money” and “The Big Idea with Donny Deutsch.” “Mad Money w/Jim Cramer” will discuss green stocks and profile green CEOs. “Fast Money” will feature green trades to watch, including a special Commander Planet segment where “Fast Money” trader Pete Najarian scours the earth for plays that help both the planet and consumer’s profit.

NBC Primetime: Seven NBC primetime shows will feature green storylines including “Lipstick Jungle,” “Kath & Kim,” “My Own Worst Enemy,” “Knight Rider,” “Life,” as well as a special pre-Green week episode of “Law & Order” to be broadcast Wednesday, Nov. 12.

NBC Daytime: In “Days of Our Lives” the newly elected Mayor highlights his new initiative to clean up Salem’s waterfront.

The Weather Channel will air green-themed programming throughout the entire week, including episodes of its “Forecast Earth” series focusing on climate change challenges, alternative energy, green home building, water conservation, and green education. Additionally, green living tips will run on-air, online and on mobile at www.weather.com. Plus, The 2008 Forecast Earth Hot List will be announced online at www.weather.com/forecastearth to recognize the 10 most influential people or entities in the fight against global warming.

iVillage will host a “Green Your Routine Community Challenge,” where users can sign up for daily tips on how to become greener.

USA Network will broadcast a Green Week Marathon, an eight-episode program entitled “Recycling the Best of Monk” as well as multiple airings of a green vignette featuring an all-star cast of USA’s eco-minded characters from “Burn Notice,” “Psych,” and “Monk.” On November 14, USA will re-launch green.usanetwork.com, highlighting green celebrities through “Ecoist Corner” with “The Starter Wife” actors David Alan Basche and Hart Bochner, Robert Redford, Jack Johnson, Bono and Ali Hewson, Jenny McCarthy and Jim Carey. Additionally, “USA Characters Go Green,” will offer exclusive interviews with “The Starter Wife” and “Monk” stars sharing their passion and practical tips to save the environment.

SCI FI will air “Lost City Raiders,” an original movie set 40 years after the cumulative effects of global warming. In addition, it will air new green-themed episodes of “Cha$e,” “Ghost Hunters,” “Stargate Atlantis,” and “Sanctuary.” SCI FI’s “How You Can Save The World” blog, www.howyoucansavetheworld.com, will also be green-focused.

Bravo: Former top Chef contestant and food producer on the show, Leeanne Wong will give green tips in interstitials that will air throughout the week. Bravo will also “recycle” green episodes of their popular series “Shear Genius,” “Top Design,” “Project Runway,” “Real Housewives of Orange County.” Bravo’s website will feature green blogs and video from stars such as Jenni Pulos (Flipping Out), Patti Stanger (Millionaire Matchmacker), and The Real Housewives of NYC. Also visitors can test their green IQ in a new online quiz.

Oxygen will air vignettes featuring Coolio greening his daily routine and offering viewers simple tips to green their own; and Oxygen.com will incorporate “go green” tips throughout the website. In addition, the network will “recycle” green episodes from “Tori & Dean: Home Sweet Hollywood,” and “The Janice Dickinson Modeling Agency.” In a special post-green week episode airing Nov. 25th, Coolio takes a green cooking class with his daughter Jackie and gets educated on the green benefits of a raw food diet. This episode will also be streamed on the Oxygen website.

Telemundo will re-launch the “Alerta Verde” campaign anchored in Al Rojo Vivo with Maria Celeste, featuring green themed plotlines incorporated into a series of other shows including “Titulares y Mas” and “Caso Cerrado.” Telemundo Network will partner with Telemundo 51 in Miami in an event hosted by Vanessa Hauc at a local school to discuss topics related to the environment and how to support green practices.

Universal Parks & Resorts will launch “Green Your Routine” programs at the division’s Universal Orlando and Universal Studios Hollywood destinations, involving guests, employees and to the parks’ respective communities. Activities include a solar golf cart test and a green office product fair.

NBC Universal Domestic Television Distribution: “Access Hollywood,” will feature a daily green segment featuring a variety of things celebrities do to help the environment and go green. “Jerry Springer” will have a week full of Green Final Thoughts. “The Chris Matthews Show” will be examining green political topics during its weekly roundtable sessions, and “The Martha Stewart Show” will be doing segments on nature and conversation. “The Steve Wilkos Show” will utilize the talk show’s daily “Email Steve” segments to feature green topics, as well.

Community Affairs: NBC Universal Foundation will award the Student Conservation Association, National Environment Education Foundation, New York Restoration Project and Los Angeles Conservation Corps with green grants to support public secondary education programs in underserved communities. NBC Universal Volunteers will also host tree-planting, conservation and restoration events in New York, Los Angeles, London, Miami, Dallas, Chicago, and Washington, DC.

In addition, NBC Universal, WNBC, and New York Mayor Michael Bloomberg’s Green NYC initiative have partnered to present “Green Screens,” a two-day electronic recycling event throughout the five boroughs of New York City on November 15-16th. Additional partners include Time Warner Cable, Daily News, and CENYC. All recycling will be handled by Electronic Recyclers International. More information can be found at www.greenisuniversal.com/greenscreens.

About “Green is Universal:”
Launched in May 2007, “Green is Universal” is NBC Universal’s ongoing green initiative dedicated to raising Green awareness, effecting positive change to the environment, and substantially greening its own operations.

Guest Performers Include Oprah Winfrey, Jennifer Aniston, Steve Martin, Kobe Bryant, Mary Tyler Moore, Amy Ryan, Anthony Edwards, Courtney B. Vance, Jason Priestley, Megan Mullally, Tony Hawk, Jessie McCartney, Jane Seymour, Jordana Brewster, Rosie Perez, Vanessa Marcil, Rosanna Arquette, Tiki Barber, James Blake, David Lee, Amani Toomer, Will Arnett, Erik Estrada, Jerry Rice, Steve Young, Tony Hale, Rocco DiSpirito, Big Boi and “Night Court” Cast Reunion on “30 Rock”

UNIVERSAL CITY, Calif. - October 29, 2008 - NBC spices up November with a variety of programs that include the 19th season premiere of “Law & Order,” holiday-themed episodes, an accent on Green Week, “Rosie Live” starring Rosie O’Donnell, “Macy’s Thanksgiving Day Parade,” the 200th episode of “Deal or No Deal” and a salute to the ’80s on “The Biggest Loser.”

In addition, NBC provides a bounty of marquee guest stars that includes: Oprah Winfrey, Jennifer Aniston, Steve Martin, Mary Tyler Moore, Megan Mullally, Will Arnett and a cast reunion of NBC’s “Night Court” (all on “30 Rock”); Amy Ryan (”The Office”), Anthony Edwards, Courtney B. Vance, (both on “ER”); Jane Seymour, Jason Priestley (both on “My Name Is Earl”); Tony Hawk, Kobe Bryant (both on “Deal or No Deal”); Jessie McCartney, Big Boi (both on “Law & Order: Special Victims Unit”); Jordana Brewster, Tony Hale (both on “Chuck”); Rosie Perez, Vanessa Marcil, Rosanna Arquette, Tiki Barber, James Blake, David Lee, Amani Toomer (all on “Lipstick Jungle”); Erik Estrada (”Life”); Jerry Rice, Steve Young and Rocco DiSpirito (all on “The Biggest Loser”).

“Law & Order,” the longest-running crime series and the second-longest-running drama series in the history of television, enters its 19th season when it premieres on Wednesday, November 5 (10-11:00 p.m. ET).

On Thursday, October 30, viewers will be treated to special Halloween episodes of “My Name Is Earl” (8-8:30 p.m. ET), “The Office” (9-9:30 p.m. ET) and “ER” (10-11 p.m. ET). Additionally, a Halloween-themed episode of “Knight Rider” (8-9 p.m. ET) airs the following week on Wednesday, November 5.

Thanksgiving-themed episodes (all times ET) of “Deal or No Deal” (8-9 p.m.) begin on Friday, November 21 followed by “Chuck” (8-9 p.m.) and “My Own Worst Enemy” (10 -11 p.m.) on Monday, November 24, and “The Biggest Loser” (8-10 p.m.) on Tuesday, November 25. A new special with Rosie O’Donnell, “Rosie Live” (9-10 p.m.), will air on Wednesday, November 26 followed by part-two of the special Thanksgiving-themed “Deal or No Deal” (10-11 p.m.). The traditional holiday favorites “Macy’s Thanksgiving Day Parade” (9 a.m.-12 noon) and “The National Dog Show Presented by Purina” (12 noon-2 p.m.) kick off Thanksgiving morning on Thursday, November 27.

“Deal or No Deal” celebrates its 200th episode on Monday, November 3 (8-9 p.m. ET). Beginning on Monday, November 10 guest star Jordana Brewster joins the cast of “Chuck” (8-9 p.m. ET) for a three-episode story arc playing Chuck’s ex-girlfriend. Also, on Thursday, November 20 on “My Name Is Earl” (8-8:30 p.m. ET), a series of tornadoes twist through Camden County, which is the least of Earl’s problem when he loses his list.

In addition, during NBC Universal’s “Green Is Universal” week –beginning on Sunday, November 16 — several shows touch on eco-friendly elements starting Monday, November 17 with “My Own Worst Enemy” (10-11 p.m. ET), Wednesday, November 19 with “Knight Rider” (8-9 p.m ET.), “Life” (9-10 p.m. ET) and “Law & Order” (10-11 p.m. ET) and Friday, November 21 with “Lipstick Jungle”(10-11 p.m. ET).

WOLF FILMS/UNIVERSAL MEDIA STUDIOS’ ‘LAW & ORDER’, CURRENTLY THE LONGEST RUNNING DRAMA SERIES ON TELEVISION RETURNS FOR 19TH SEASON ON NBC

Guest Appearances This Season Include Ned Beatty, Sherry Stringfield, Jena Malone, Katee Sackhoff, Tom Everett Scott and Vivica A. Fox

Wednesday, November 5, 10:00 p.m. (ET/PT) on NBC

Wolf Films/Universal Media Studios’ “Law & Order,” the 1997 Emmy Award winner for Outstanding Drama Series, the record holder for the most consecutive Best Series nominations (eleven, tied with “Cheers” and “M*A*S*H”) and the longest-running drama series currently on television, returns for its 19th season Wednesday, November 5, 10:00 p.m. (ET/PT) on NBC.

In the season premiere titled “Rumble,” a stockbroker is beaten to death in broad daylight, causing a “rumble” of epic proportions between the deceased’s family and the faction responsible for his death. Subsequent episodes include guest appearances from Ned Beatty, Sherry Stringfield, Jena Malone, Katee Sackhoff, Tom Everett Scott and Vivica A. Fox, among others.

Upcoming episodes include:

· November 12 - “Challenged” about a mentally challenged man, who, after his brother is killed, is reunited with the mother who gave him away.

· November 19 – “Zero” about an environmentally obsessed murder victim who was in the wrong place at the wrong time. During the trial, ADA Cutter (Linus Roache) realizes an old friend working in the system is obstructing justice and he is determined to expose their misconduct. Guest stars Ned Beatty as a Judge whose best days are behind him and Sherry Stringfield as his overzealous clerk.

· December 3 – “Lost Boys” about a young woman who escaped from a polygamist cult. Guest stars Jena Malone.

“Law & Order” is the longest-running police series and second longest-running drama series in the history of television. It has also turned into one of entertainment’s preeminent brands, with its successful spin-offs “Law & Order: Special Victims Unit,” “Law & Order: Criminal Intent,” as well as ancillary media platforms including DVDs, interactive games and a hardcover book.

Filmed entirely on location in New York City, “Law & Order” looks at crime and justice from a unique two-tiered perspective. In the first half-hour, Detectives Cyrus Lupo (Jeremy Sisto) and Kevin Bernard (Anthony Anderson) investigate crimes and apprehend suspects under the supervision of their no-nonsense lieutenant, Anita Van Buren (S. Epatha Merkerson). In the second half-hour, the focus shifts to the criminal courts, where D.A. Jack McCoy (Sam Waterston) oversees his staff of prosecutors, including Chief A.D.A. Michael A. Cutter (Linus Roache) and A.D.A. Connie Rubirosa (Alana de la Garza) as they navigate the complex and challenging legal system.

“Law & Order” is a Wolf Films Production in association with Universal Media Studios. Wolf is creator and executive producer. René Balcer, Fred Berner and Peter Jankowski are also executive producers.

NBC Asks Viewers to ‘Chime In’ At NBC.com For A Chance To Have Their Chiming Talents Featured On-Air

BURBANK, Calif. - October 27, 2008 – NBC announced today that musical super-stars including B.B. King, Clint Black, The B-52s, Richie Sambora, The Airborne Toxic Event, The Flaming Lips and T.I. will join the stars of NBC in the network’s ongoing CHIME IN campaign. The musicians will autograph the chimes with their own personal style — from B.B. King playing guitar, to Richie Sambora rocking, to The B-52s grooving — the promos will excite, entertain and inform viewers. The announcement was made today by John Miller, Chief Marketing Officer, NBC Universal Television Group and President, The NBC Agency and Adam Stotsky, President, NBC Entertainment Marketing.

“The NBC chimes are arguably the most recognized audio signature around,” said Miller. “We are going back to our roots with this campaign and now we’re bringing today’s hottest artists with us and asking them to chime in.”

“We’re excited to have top musician, from across all genres, adding their signature style to the campaign and celebrating a 75-year-old icon in 21st century fashion,” added Stotsky.

In addition to being informed and entertained, viewers will also have the chance to CHIME IN by logging on to NBC.com to express their thoughts and opinions. In the spirit of the campaign, viewers have the opportunity to share their ideas with one another by responding to polls, posting comments, joining conversations on the message boards or creating personal profiles with their own blogs, photos, video galleries and more. Additionally, beginning next year, viewers will have the opportunity to send in their own rendition of CHIME IN for a chance to have their chiming talents featured on NBC.

About CHIME IN

The G-E-C notes have been an audio icon for NBC over the past 75 years, since the days when it was only a radio signal. Throughout the years, the chimes have been used by stars, from Jerry Seinfeld to Bill Cosby, but never before in such an all-encompassing campaign. The CHIME IN campaign began nearly two years ago when each on-air promo was branded with the Peacock logo. In January 2008, the chimes were added to all promos and the overall effort took on the name CHIME IN — gaining worldwide exposure throughout NBC’s Olympic coverage. NBC stars have championed the CHIME IN mantra and added their own personality and style like never before. From Masi Oka and Greg Grunberg beat-boxing to Jenna Fischer singing, talent are chiming in. They are now the voice of the network, introducing programming line-ups, sharing what is coming up next and putting their own signature on the chimes. The willingness of today’s hottest musical talent to embrace the chimes and infuse them with their own signature style illustrates the reach and impact of the three musical notes. Their star-power takes this branding campaign to a new level of excitement. Additionally, as the campaign continues to grow, the network looks forward to potential advertiser tie-ins or involvement — giving advertisers a chance to CHIME IN.

# # #

UNIVERSAL CITY, Calif. — NBC adds more drama to its Wednesday night schedule when an all-new season of “Law & Order” premieres Wednesday, November 5, (10-11 p.m. ET), following “Knight Rider” (8-9 p.m. ET) and “Life” (9-10 p.m. ET) in its new day and time period. Likewise, the network also re-shapes Fridays with “Lipstick Jungle” stepping in behind “Crusoe,” (9-10 p.m. ET) beginning Friday, October 31 (10-11 p.m. ET).

In addition, “Momma’s Boys” – from executive producers Ryan Seacrest and Andrew Glassman — will now debut Tuesday, December 16 (10-11 p.m. ET) after the season finale of “The Biggest Loser” (8-10 p.m. ET). The alternative series will then return in its regular day and time of Mondays beginning December 22 (9-10 p.m. ET) after “Heroes” ends its current volume on December 15. (”Momma’s Boys’” previously announced debut date was Wednesday, November 12).

The announcements were made by Ben Silverman and Marc Graboff, Co-Chairmen, NBC Entertainment and Universal Media Studios.

“These moves will play to the shows’ mutual strengths and will help us to reinforce our lineup,” said Silverman and Graboff. “A Wednesday night with wall-to-wall satisfying mysteries and great dramas — paced by the return of the original ‘Law & Order’ to its home on Wednesdays – will provide creative continuity that night. Fridays will feature escapist drama with ‘Lipstick Jungle’ joining ‘Crusoe.’ Additionally, this strategy for ‘Momma’s Boys’ offers the show a more favorable launch platform.”

“Law & Order,” the longest-running crime series and the second-longest-running drama series in the history of television, enters its 19th season with returning characters Detective Cyrus Lupo (Jeremy Sisto) and partner, Detective Kevin Bernard (Anthony Anderson), who investigate crimes and apprehend suspects under the supervision of their precinct lieutenant, Anita Van Buren (S. Epatha Merkerson). Chief Assistant District Attorney Michael Cutter (Linus Roache) and the Executive Assistant District Attorney Connie Rubirosa (Alana De La Garza) are back manuvering within a complicated justice system to prosecute the accused under the guidance of District Attorney Jack McCoy (Sam Waterston).

The show is a Wolf Films production in association with Universal Media Studios. Dick Wolf is creator and executive producer; Rene Balcer, Fred Berner and Peter Jankowski are the executive producers.

Airing in the Wednesday 10-11 p.m. (ET) hour last season, “Law & Order” averaged a 3.3 rating, 8 share in adults 18-49 and 10.8 million viewers overall, a 22 percent increase in 18-49 and a 20 percent jump in total viewers versus its results for the prior season, when it ran on Friday nights.

The Wall Street Journal called “Life” “…a steady burn – of talent, of smart writing, of chemical reactions.” The New York Daily News called it “brilliant” and “sizzling” and the Dallas Morning News called it “a new-age ‘Rockford Files.’”

The New York Daily News said “Lipstick’ stands alone this year as heir to the ‘Sex and the City’ legacy - glamorous, successful women living, losing, loving and most of all bonding in the big city.” In Touch Weekly said of “Lipstick Jungle”: “The sexy, stylish show hits its stride in its second season.”

WINNER TO BE GIVEN PILOT SCRIPT DEAL

WHO: Shaun Robinson of “Access Hollywood” and NBCU Top Execs (including NBC, Universal Media Studios, Bravo, SciFi, USA, Oxygen, Focus Features and Rogue Pictures)

WHAT: NBC Universal’s multi-pronged creative entities will conduct the company’s third annual “Comedy Short Cuts” Diversity Film Festival honoring this year’s finalist filmmakers. Top filmmaker will be given a pilot script deal through Universal Media Studios.

Also part of the event:

· “Best Actor” to receive Talent Holding Deal

WHERE: Universal Studios Globe Theater
100 Universal City Plaza
Universal City, CA 91608

WHEN: Thursday, October 23
7:00 pm VIP Reception
8:00 pm Screening

Bravo Records Best Week Ever in Network History

NEW YORK – October 22, 2008 – Bravo’s latest docu-drama “The Real Housewives of Atlanta” adds another notch to its belt, reaching over one million adults 18-49 in its third week on the air. Tuesday’s episode recorded an impressive 1,006,000 adults 18-49 and 1,320,000 total viewers, up 15 percent (vs. 873,000) and 11 percent (vs. 1,184,000) respectively, versus the prior week’s episode. Compared to the watercooler sensation “The Real Housewives of New York City,” the Atlanta series is up 20 percent among adults 18-49 (774,000 vs. 645,000) and up 22 percent among total viewers (1,053,000 vs. 864,000), through three episodes. Bravo fans can catch “The Real Housewives of Atlanta” in its new timeslot, Tuesdays at 10 p.m. ET/PT.

Buoyed by its original hit series “Project Runway,” “Top Design,” “The Rachel Zoe Project,” “Tim Gunn’s Guide To Style” and “The Real Housewives of Atlanta,” last week Bravo recorded its best week ever among adults 18-49 in primetime, averaging 569,000 viewers.

Source: Nielsen Media Research, Live + Same Day through 10/21/08

Bravo is a program service of NBC Universal Cable Entertainment, a division of NBC Universal, one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience. Bravo has been an NBC cable network since December 2002 and was the first television service dedicated to film and the performing arts when it launched in December 1980. For more information visit www.bravotv.com.

###